After nearly a decade of reading 400+ biographies of history's greatest entrepreneurs, Senra has created something unprecedented: the subjects actively seek him out. Today's most successful founders want to talk to the guy who spent 40 hours reading about their heroes' 40-year careers.

How It Started

Senra didn't plan to build a media empire. He just wanted to understand how great companies get built.

So he started reading Biographies. Then hundreds more.

The insight? Every successful founder reads obsessively. They study the people who came before them. They find patterns. They steal strategies that worked in 1920s and apply them in 2020s.

Senra realized something simple: if reading biographies and stories were the secret weapon, why not just... do it for other people?

That's how Founders Podcast was born. No fancy production. No elaborate launch strategy. Just David, a microphone, and a stack of books.

Episode 1 dropped. Then Episode 2. Then 400+ more.

The compound effect kicked in. Slowly, then suddenly, he built an audience of founders who treated each episode like a masterclass. Some listeners called it their "unfair advantage." Others said it was better than business school.

Not just a normal audience but from big businessmen and executives to normal day corporate people.

The method never changed. Read. Distill. Teach. Repeat.

The Method

Just Read.

The formula is that Senra reads an entire biography - every page, every footnote. Then distills it into a single episode of Founders Podcast. No interviews. No co-hosts. Just pure knowledge transfer.

The approach is simple but brutal. Most podcasters optimize for volume. Senra optimizes for depth.

The Network Effect

Here's where it gets interesting.

After building Founders into what many call "an MBA in entrepreneurial education," something unexpected happened. Billionaire entrepreneurs started reaching out to him. Not the other way around.

So David launched a second podcast - this time, conversations with living legends. First guest? Spotify's Daniel Ek. Upcoming? CAA co-founder Michael Ovitz and serial billionaire Brad Jacobs.

The Insight

Study the dead. Attract the living.

Most people trying to interview successful founders start by cold-emailing. Senra started by reading for a decade. By the time he wanted to do interviews, they were already listening.

It's not a hack. It's just compounding.

Why It Works

Senra doesn't just read biographies. He finds patterns across centuries of entrepreneurship. The kind of patterns you can only see when you've read 400 of them.

When you talk to him, you're not talking to a journalist. You're talking to someone who can connect your current problem to how Rockefeller solved it in 1870.

That's rare.

The Takeaway

Everyone wants to interview interesting people. Few are willing to spend 10 years becoming interesting first.

Senra did the reading. Then the network came to him.